Kim Chwalek is an Associate at SCALE Healthcare Marketing.
Email: [email protected] | Phone: (310) 343-5600
Kim directs content strategy and development for SCALE Healthcare Marketing, leveraging her experience working with both B2B and B2C healthcare provider businesses. In this role, Kim’s focus is on marketing strategy and planning, multilocation patient acquisition, physician referral engagement, CRM and marketing automation, online reputation and social media management, and marketing analytics.
Kim has worked with provider platforms, hospital systems, and healthcare focused private equity groups ranging from small multi-location practices to large, multi-brand, sponsor backed platforms across multiple specialties, including: Anesthesiology, Dentistry, Dermatology, Gastroenterology, Optometry, Ophthalmology, Orthodontics, Podiatry, Physical Therapy, and Urology, to name a few.
Prior to SCALE, Kim was the Digital Marketing and Business Development Manager at Central Drugs Compounding Pharmacy. Kim also directed multi-channel content marketing for InterDent Service Corporation’s 175 dental practices and public relations for Capitol Dental Care targeting Oregon’s State Health Plan and Coordinated Care Organizations. Kim graduated with a Bachelor of Arts and a Bachelor of Science from UC Berkeley.