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Let SCALE Marketing

Grow Your Practice
Optimize Marketing Performance
Improve Your Brand Equity
Improve Your Patient Retention

Latest News

3/16/22, Annapolis, MD: Clearway Pain Solution, one of the nation’s largest pain management providers, hires SCALE Marketing to build out their marketing program following its recent Strategic Marketing Assessment.
3/16/22, San Francisco, CA: Balance Heath, a leading MSO in podiatry engages SCALE Marketing to conduct a Strategic Marketing Assessment.
2/21/22, North Kingston, RI: Plum Dental contracts SCALE Marketing to build an integrated multi-brand, multi-location website for it’s more than 20 full-service dental practices to optimized marketing performance.
2/9/22, Sarasota, FL: US Eye, a leading provider of multi-specialty eye care, engages SCALE Marketing to build their lead attribution and marketing analytics platform.
4/4/22, Great Neck, NY: VitreoRetinal Consultants, a nationally-recognized retina specialty group engages SCALE Marketing to conduct a Strategic Marketing Assessment.
4/11/22, Chicao, IL: Great Lakes Dental Partners, a Shore Capital Partners holding, engages SCALE Marketing to conduct a Strategic Marketing Assessment.
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About SCALE Marketing

SCALE Marketing is unlike other marketing service providers, offering the perfect combination of C-suite marketing strategy and analytics, full-service creative agency, and program oversight & execution. As a leader in healthcare services, SCALE Marketing is uniquely qualified to help you build a successful strategy to accelerate your organization’s growth objectives.

Featured Clients

Why SCALE Marketing?

We understand the common frustrations with healthcare marketing.

Create an Effective Brand Strategy

Identify the best branding strategies, effective messaging and communication, and marketing spend allocation specific to your business’s needs and goals.

Develop Effective Management Processes

Embed marketing as part of the C-Suite, expand your marketing focus beyond patient experience and acquisition, and oversee one complete marketing strategy.

Measure Marketing KPIs and ROI

Establish a system to capture, measure, and analyze marketing initiative performance and value for continued, optimal results.

Maintain a Consistent Marketing Program

Partner with an agency that understands your business, has a broad customer journey focus, creative strategies, and integrates seamlessly.

SCALE Marketing Services

SCALE Marketing provides strategic solutions for all aspects of provider platform growth.

Marketing Diligence & Assessment

  • Strategic Marketing Assessment
  • Market Segmentation & Research
  • Competitive Mapping
  • High-Value Growth Opportunities
  • HIPAA Compliance

Marketing
Leadership

  • Fractional CMO
  • Technology Consulting
  • Internal Culture Development & Communication
  • New Market Entry
  • Provider Recruiting

Brand
Optimization

  • Naming & Identity
  • Market Positioning
  • Differentiation
  • Public Relations
  • Brand Leadership, Publications & Events
  • Stakeholder Engagement
  • Reputation Management

Patient
Acquisition

  • Referral Management
  • Full Digital Agency
  • Content Development
  • Social Media & Reputation Management
  • Traditional Advertising
  • Local Marketing

Patient
Experience

  • Customer Sentiment Capture & Analysis
  • Lifecycle Mapping
  • Patient Intake
  • Patient Engagement Adherence & Retention
  • Customer Portal

Performance Enhancement

  • Lead Attribution
  • Marketing Analytics, Automation, & Artificial Intelligence
  • CRM Design & Implementation
  • Call Center Design & Management

How We Work

Marketing is most effective when tied to the overall business strategy and coordinated with other disciplines such as payor contracting, facilities, and operations. SCALE Marketing offers a comprehensive approach with deep expertise and practical solutions.
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"SCALE Marketing is uniquely positioned to support provider platforms, hospital systems, and healthcare focused private equity groups from big-picture strategy to detailed execution. We’ll help you with the most effective, timely patient acquisition and retention strategies to sustain growth in a rapidly evolving healthcare provider environment."

Our multi-disciplinary team brings an average of 20+ years’ experience to every client engagement

The SCALE Marketing Difference

SCALE Marketing by the Numbers

Since inception spring 2021
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private equity clients
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Other SCALE Solutions

Due Diligence

Prep for Sale

Talent Search

Fully Managed

 Assessments

MSO Formation

MSO Integrations

Market Research

Interim Leadership

Get In Touch

For a free consultation